Marketing for Residential Contractors, Built on Proof
Keep Your Phone Ringing.
Know Exactly Why.
Google Search and Local Services Ads, local websites, and Google Business Profile management — for contractors who want a system, not a monthly report.
We validate your market before launch and track every lead back to its source after, so you can run your crews instead of guessing which half of your budget worked.
Built for Contractors. Not for Everybody.
ProTactiX is a veteran-owned marketing agency working with residential contractors doing $1M to $10M a year — companies running multiple crews that need steady job flow, not another marketing experiment.
We do three things:
- Google Search and Local Services Ads,
- local websites, and
- Google Business Profile management.
Roofing is our specialty.
We don't run social media accounts, we don't sell SEO packages, and we don't take on work we can't measure.
Most contractors we talk to have been through some version of these three.
You've Probably Already Paid for Marketing That Didn't Work.
The money went to the wrong searches
You spent three thousand dollars over thirty days and got six phone calls, so you decided Google ads don't work for your business. But nobody ever showed you the search terms. "Roofing jobs near me." "How to become a roofer." "Roofing materials wholesale." Your budget went to job seekers and people shopping for supplies. That isn't a Google problem. It's a targeting problem, and it was avoidable.
The phone rang, but not with jobs
Thirty calls in a month. Eight of them turned into an estimate. The rest were renters who needed a landlord's approval, homeowners collecting prices for next spring, and wrong numbers. Meanwhile the one with a tree through the roof got your voicemail, because you were on the phone with somebody who was never going to buy.
You couldn't verify any of it
Four months, eight thousand dollars, and a report every month saying things were going well. When you counted the jobs that actually came from it, the numbers didn't line up. You asked for call recordings. There weren't any.
If that sounds like your last agency, the problem was never advertising.
It's that nobody showed you the evidence.
Three Services. All Delivering Measurable Results.
The Pulse System
Google Search & Local Services Ads
Campaigns built on a documented analysis of your market, delivered before any budget is spent. Every lead lands in a dashboard you can open yourself, with a recording of every call.
Local Authority Websites
Single & multi-location builds
Sites built to turn local search traffic into booked estimates — fast, structured for the way homeowners actually search, and priced by how many locations you run.
Local Presence Management
Google Business Profile
Ongoing management of your Google Business Profile — categories, services, photos, posts, and reviews — so your map results work as hard as your ads do.
Validated Before Launch. Attributed After.
Step 1 — We validate your market first
Before a dollar of your budget is spent, you get your Pulse Report: what homeowners in your service area are actually searching, what your competitors are bidding on and advertising, whether Local Services Ads are available to you, and which channel your market will support. You see the strategy before anything goes live.
Step 2 — We build it and launch
Campaigns, a dedicated landing page with a screening survey, tracking numbers, and lead routing. Qualified homeowners reach you right away with their details and their timeline. The ones who were never a job don't reach you at all.
Step 3 — We attribute and optimize
Every call and every form gets classified to its source. We review search terms, adjust bids, and prune what isn't producing — every week. You get a monthly report, and a live dashboard you can log into any time to count the leads yourself.
Why Choose Us?
We'd Rather Show You Than Tell You.
Every agency says they're transparent. Here's what that actually means with us.
- You get the market data before you spend it. Not a discovery call framed as research — an actual document, in your hands, before launch.
- Every call is recorded. You can listen to them yourself.
- Every lead traces back to its source. Not a total in a monthly PDF — the individual lead, the individual call.
- You can log in whenever you want. If we tell you eighteen leads came through this month, you can open the dashboard and count eighteen.
- You work with the person running your account. Not the third account manager who's never seen your campaign.
ProTactiX is veteran-owned. In the military you're accountable to outcomes, not effort — and that's how this runs. We don't report impressions and clicks. We report leads, cost per lead, and jobs on your board.
What Our Clients are Saying:
We're Not the Right Fit for Everyone.
You're a good fit if you:
You're not a fit if you:
✓ Run a residential contracting company doing $1M–$10M a year
✓ Have two or more crews and the capacity to take on more work
✓ Are ready to grow past referrals and storm season
✓ Will call a lead back the same day, every time
✓ Have real budget for ad spend, not just management fees
メ Are a solo operator still building crew capacity
メ Work commercial only
メ Are shopping for the cheapest option
メ Want leads but won't answer the phone quickly
メ Are looking for social media, SEO packages, or content production
Let's Look at Your Market.
Book a call and we'll go through what your market actually looks like — what homeowners are searching, what your competitors are running, and what it would take to compete. About forty-five minutes. If we're not a fit, we'll tell you and point you somewhere better.
